RealTech 2014April 17, 2014 @ The Riviera - Las Vegas

The Future of Real Estate and Technology

We would like to thank the over 500 real estate brokers and agents from all over the country who attended RealTech 2014.

To check out pictures from this year's event, click HERE.

To check out the presentations from this year's event, click HERE.

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Agenda & Speakers

Registration and Tour Exhibit Hall

Time: 8:00am - 9:00am

Continental breakfast and coffee will be provided in exhibit hall.

See BioMark thomas

Mark ThomasCo-Founder & CEOReesio

Keynote: What is technology and why it matters in real estate

Time: 9:00am - 9:30am

We go to conferences and have discussions all the time about the latest and greatest technologies, yet we never stop and ask ourselves, "what exactly is technology?" What are the key elements that make something so delightful that we just can't put it down or wait to tell others about it? And why should successful real estate professionals care? Mark will explore the the makeup of a successful tech product and how it impacts you, even if you don't consider yourself a "techie".

Building your brand through innovation and exceptional service

Time: 9:30am - 10:15am

It's not good enough to tell consumers that you simply are a broker or agent working for a well-known franchisee brokerage. You need to be able to use technology to promote and leverage your franchisee brand. Here are the tips and tools for doing so.

See BioAdam wiener

Adam WienerSVP of Analytics, Marketing & New BusinessRedfin

How design, user experience, and data analytics give brokerages an advantage

Time: 10:15am - 10:45am

There’s no doubt about it; technology is power. Brokerages that embrace technology will attract and retain more clients, and provide a differentiated experience through the entire transaction. In today’s world, agents who ignore technology as a way to attract and interact with clients are missing the boat. This talk will cover the best ways that you can use technology to create an advantage for your brand and your business.


Time: 10:45am - 11:00am

Coffee and light snacks will be provided.

How to convince agents in your brokerage to adopt new technologies.

Time: 11:00am - 11:30am

You're a broker who is an early adopter of new technologies, and you can't wait to whip out the latest gadget to help close your transaction or market your client's property. But that doesn't mean the agents in the rest of your brokerage share your enthusiasm for tech. What methods can you use to help curb their natural resistance to change and get them on board the tech train? Hear from 4 brokers who have been through this challenge and how they went about it.

The future of consumer search and discovery

Time: 11:30am - 12:00pm

The evolution of consumer search through mobile. How should agents and brokers market to mobile consumers. Trends show in 2014 mobile real estate searches will surpass traditional desktop searches.

See BioCurt beardsley

Curt BeardsleyVP, Industry DevelopmentZillow

No longer reading tea leaves

Time: 12:00pm - 12:30pm

Understanding what the consumer wants, needs, and is doing is no longer a mystery, and uncovering it is no longer a dark science. Curt will reveal the data on consumer activities, profiles and views as it relates to their ultra-personal and socially connected home search.

Lunch and Tour Exhibit Hall

Time: 12:30pm - 1:45pm

Lunch will be provided in exhibit hall.

How to be an "intrapreneur" within any type of organization

Time: 1:45pm - 2:15pm

Technology startups are filled with entrepreneurs who are innovative, willing to challenge the status quo, and not afraid to fail. Whether you're a broker or agent working in a non-techie field like real estate, or whether you're a techie working in a large company with lots of red tape, here's how you can break down the barriers, innovate at your company, and be viewed as a true "intrapreneuer".

Dual agency - Conflict of interest, or streamlined way to do a transaction?

Time: 02:15pm - 03:00pm

Two brokers passionately against dual agency. Two brokers passionately for dual agency. Come see some sparks fly as these four panelists debate one of the most hotly contested topics in the industry today.

See BioJoel burslem

Joel BurslemCo-founder, Props & Partner1000watt

Do the numbers matter? Using predictive data in real estate.

Time: 03:00pm - 03:30pm

Context matters, so real estate apps needs to get smarter. Hear about some of the ways real estate companies are starting to think about how to harness the growing awareness of our devices.


Time: 03:30pm - 03:45pm

Coffee and light snacks will be provided.

So you want to create a real estate tech startup?

Time: 03:45pm - 04:15pm

You're a successful real estate professional who has built up a nice book of business. You've watched The Social Network and think "I can do a startup and make a billion dollars -- how hard can it be?" Not so fast. Creating startups often means long hours, botched product launches, and thousands (or millions) of customers coming at you at once. It's not for the faint of heart. We'll talk to these startup founders of real estate tech startups to get their take on what it's really like to create a startup.

Finding WIN-WIN-WIN Solutions with MLS technologies and data-handling

Time: 04:15pm - 04:45pm

Control of MLS data and Listing syndication continue to be a controversial and highly debated topic in our industry. As consumers continue to demand more meaningful data and a better user experience online, what can we do as brokers/agents, associations and technology companies to work toward that outcome?

See BioJosh flagg

Josh FlaggReality Television Personality & Celebrity Real Estate AgentMillioin Dollar Listing LA

Using technology to connect in today's marketplace

Time: 04:45pm - 05:30pm

You've seen Josh wheel and deal luxury homes on Bravo's Million Dollar Listing LA. Now come and hear him talk about how you can create strong and long lasting relationships with today's buyers and other industry professionals. And he'll be sticking around for cocktails in the exhibit hall afterwards, so you can network and meet him in person.


Time: 05:30pm - 05:35pm

Thank you and door prize drawings.

Cocktails and Tour Exhibit Hall

Time: 05:35pm - 07:00pm

Cocktails will be provided in exhibit hall.


Platinum Sponsors/Exhibitors
Gold Sponsors/Exhibitors

Startup Alley


Getting your biggest investment right is really, really important, so we built GoRefi, where you can get an online mortgage - from rate quote to close. And since no one has time for telemarketing or endless paperwork, we've eliminated them, leaving you more time for what matters. It’s a Happier Mortgage Experience.


iManageRent provides online property management tools for do-it-yourself landlords, tenants and building service providers.

Our mission is to provide a complete solution with easy to use tools to manage and perform efficiently, cost effectively at home or on the go.


MLS-Touch empowers today's Realtor with access to all of the most up to date inventory; active, pending, off market and sold comparable’s are supported with market stats to help Realtors win listings, enhance the buyer's experience and intelligently guide and negotiate offers by always being "in the know!"

Usable on smart phones and tablets with saved searches auto synced between devices, redundant data entry is eliminated making MLS-Touch extremely intuitive and fun to use as an everyday tool of the trade! Built in marketing templates and immediate response features to consumer requests are just taps in the making just like setting up and saving buyer tours and watch lists stored in your favourites!! Now, the MLS is truly mobile with MLS-Touch. is The first and only completely free online real estate marketplace and social network with live bidding auctions and offer submission functionality. was born with the goal to be the best nationwide offering for single family home rentals. With, users can locate houses for rent nationwide or find the right tenant in less time.

At our audience is one step away from buying a home. In a growing effort to help our users search for a new house rental we are promoting local agents. Stop by the booth and ask us how you can get in front of future home buyers in your area. takes the pain out of urban apartment hunting. It provides bookmarking and one-click application for rental apartments across all sources and detailed tenant profiles for the landlords. Both sides can communicate and sort out for maximum transparency and efficiency. Tenants can offer rewards for others who help them find an apartment and can advertise their own. Users can invite their friends in order to search together.


Remotely is a home automation platform designed specifically for the rental and real estate industry. Residents, Agents and Owners can control their locks, thermostats, lights and other appliances with their smartphone from anywhere in the World. Remotely makes it easy to automate the home, enhances property showings, protects assets and increases agent profitability.


Zumper is fast growing national platform for home & apartment rentals (on web & mobile). Landlords & Agents use the Zumper Pro mobile app to post listings to the top search sites and manage leads on their phone. Renters use the Zumper Rentals app because our listings come from verified sources, updated in real-time.


RentFax bridges the gap between data and decisions. With simple inputs, industry leading data and analytics, provides unbiased easy-to-apply reports to support your residential real estate investment decisions. As the nation’s best modeling tool tailored to income-generating residential rental properties, RentFax’s sheds light on how crime, schools, geospatial and countless other data points in communities across the United States effect your investment risk.


Starting out as a pure iPad- Software company, SmartExposé offers now a complete real estate solution suite. Our mission is to enable simple, yet attractive real estate marketing always focusing on a rich user experience.As the Central-European leader of multiscreen real estate marketing, we offer a white label solution for real estate agents, property developers and marketplaces with web, tablet and smartphone apps.

Wiz Maps

Wiz Maps is a data visualization platform that delivers the most current local real estate data information available anywhere on over 360,700 US markets. Our 95% accurate predictive models show why any local market will go up or down in the immediate 2 year’s future. Buyers can minimize risk, with a highly scalable, easy-to-use, real-time, graphic interface. Professionals can finally access to the crucial data they need to sell, & make more profits. Business partners and advice requested.


Max Lead Pro is the Nation's leader in automated lead generation, social media, and marketing automation software tools designed for the real estate professional. Our award winning video email tool is perfect for sending your clients home tours or listing updates with our custom templates. Our landing page creator, web site designer, and auto responders are so easy anyone can use our tools. We include unique SEO tools that will put your business on top. Come see us and get a 14 day $1 trial now.


HomeLight is the best way for homebuyers and sellers to find the perfect real estate agent. Our proprietary algorithm analyses reviews and transactional data of over two million agents to create unbiased, personalized recommendations for clients. For agents, HomeLight is a great way to source new clients and to showcase their skills and expertise to the world. HomeLight is based in San Francisco and currently operates in 34 major U.S. markets.


Planwise is the market leading financial decision tool you can put on your client facing real estate website. Designed to embed alongside the listing itself it enables visitors to your site to answer the two big questions they have. Can I afford it? and Will I make money? It is highly engaging, drives site sign ups, lead quality and can help create both buying & selling leads for the agents connected to your site. It is implemented in hours and backed by technology over 2 years in the making.



The Riviera Hotel & Casino
2901 Las Vegas Boulevard South
Las Vegas, NV 89109

Reesio would like to thank The Riviera for allowing us to host RealTech 2014 at its venue, and for providing hotel rooms to attendees for only $45 per night!